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April 2013 Research Alert

This month we added two new studies to the Best Practice Database. All of the new studies focus on the quality function in the medical device sector. These studies probe the role of quality across different activities in the medical device manufacturing process - including at company locations in low-cost markets and using vendors in low-cost markets.

The new Best Practices, LLC studies listed below under Newly Added Research explore how leading companies have made their operations more effective across these different areas.

If you are not a member of the Best Practice Database but would still like to receive a monthly Research Alert via email, just sign-up here.

Newly Added Research

Note that study report and document purchases can be credited toward a membership in the Best Practice Database (http://www.bestpracticedatabase.com/), where our latest research as well as hundreds of additional concise research documents and presentations can be accessed on-demand.

Best Practice Database Documents

  • Benchmarking Medical Device Quality: The Global Role of Quality in Compliance and Non-Conforming Activities (ID 5244)
  • Benchmarking Medical Device Quality: The Global Role of Quality in Inspection/Production, Software Validation and Product Support Activities (ID 5245)

Current Surveys

To
view and participate in our current research studies, click or paste the following URL into your browser: http://www3.best-in-class.com/de382.htm to access the "Benchmark Studies" page. You can also access the studies below.
  • Study Title: Pharmaceutical New Product Planning Excellence: Structure & Activities that Drive Profitability & Growth

Link to the Survey: http://www.surveygizmo.com/s3/1168398/Pharmaceutical-New-Product-Planning-Excellence-Structure-Activities-that-Drive-Profitability-Growth

Study Overview: This study examines the role and impact of the New Product Planning function on product commercialization. The research results will examine the structure, activities and resources of New Product Planning groups.

  • Study Title: Transforming Multi-Channel Marketing: Demonstrating Value through Digital Marketing Metrics, Structure & Strategy

Link to the Survey: http://www.surveygizmo.com/s3/1163182/transforming-multi-channel-marketing

Study Overview: This study examines how organizations utilize Digital Marketing metrics and ROI to impact the organization's bottom line and effectively demonstrate the value of their Digital Marketing function.

  • Study Title: Optimizing Global Website Launch: Identifying How to Best Launch a Global Product Website to Achieve Maximum Brand Potentia

Link to the Survey: http://www.surveygizmo.com/s3/1181800/Optimizing-Global-Website-Launch

Study Overview: The global launch initiatives for “brand.com” websites represent critical touch points for physicians, healthcare professionals, payers, patients, and advocacy groups. Understanding how to best leverage the online presence at launch and fulfill the diverse needs of key stakeholders, while being mindful of regional differences in marketing regulations and labeling, can be the differentiator in keeping a company’s new drug from stumbling out of the gates. The research will deliver evidence-based benchmarks on what critical success factors are most impactful for understanding and engaging key stakeholders, particularly physicians.


 
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