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In today’s world, increasing commercialization costs and declining R&D opportunities are forcing brand executives to scrutinize every part of their brand management plans. While strategic brand management can grow a company’s market share for both established and new brands, it also can build reputation and help a company position itself as a therapeutic area leader.
Specifically, executives use our benchmarking services to:
To support successful brand strategy deployment, Best Practices, LLC provides best practices and benchmarking services for structuring and managing the cross-functional brand teams needed to achieve superior productivity across key areas such as:
Kieu My Tucker
Executive Director, Business Development
Phone: (919) 767-9223
Visit Brand Management Research & Consulting
Our custom research services can improve your brand performance by assessing and analyzing the winning practices of leading corporations
View Brand Management Benchmarking Reports
Our in-depth benchmarking reports contain detailed analyses, performance metrics, process insights and best practices from primary research conducted across top brand leaders
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Our Best Practice Database provides instant access to critical brand management strategies, benchmarks, tactics, trends, process maps and case studies
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Our members-only benchmarking research and networking service allows you to stay a step ahead of competition and align, staff and fund your brand to drive organizational success
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